by Mandy McEwen | Mar 19, 2014 | Rebranding
A successful rebranding campaign requires more than a shiny new website or re-imagined logo. Branding is done across multiple channels and involves a calculated series of strategic moves to really capture hearts and minds. But most importantly, it starts with...
by Mandy McEwen | Mar 4, 2014 | Digital Marketing Consultant, Entrepreneurship
In 2015, many entrepreneurs will outsource their digital branding strategies to professional agencies. The Content Factory estimates that the industry average is between $4,000 and $7,000 per month — although there are online marketing firms for all budgets. For...