by Mandy McEwen | Jul 30, 2015 | Email Marketing, Marketing Automation
Marketing automation is a crucial need. Business owners understand that marketing automation is the key to improving lead management and company growth. They know that software will help with email marketing, lead tracking, drip campaigns and sales follow-up. Yet,...
by Mandy McEwen | Jul 16, 2015 | Branding, Online Marketing, Web Design
Modern marketing has lost its way. In recent years, the spotlight has focused on which new tools and technologies will yield business success. Executives are scrambling to find the latest automation software that will solve all their problems and deliver sales....
by Mandy McEwen | Jul 2, 2015 | Blogging, Content Marketing
The Content Marketing Institute reports that “70% of B2B marketers are creating more content than they did one year ago, even those who say they are least effective (58%) and those without any type of strategy (56%).” In 2015, only 38% of B2B marketers...