by Mandy McEwen | Oct 29, 2015 | Online Marketing
Forrester Research analysts speculate that U.S. online retail sales will grow 57% by 2018 and that the web will account for 11% of all retail sales. Even more impressive is the predicted $1.13 trillion online B2B eCommerce forecasted for 2020. In fact, it’s...
by Mandy McEwen | Oct 17, 2015 | Social Media Marketing
When Periscope launched at the end of March, it was pitched as an improvement over the static YouTube commenting feature. Instead of a passive experience where audiences posted comments and video creators checked and responded to feedback at their leisure, Periscope...
by Mandy McEwen | Oct 1, 2015 | Blogging
Before we launch into repurposing tactics, let’s get a few things straight. First, repurposing content is not lazy writing; it’s smart marketing! Not only are you lowering content costs and production time, but you’re also cross-promoting different...