by Mandy McEwen | Mar 24, 2016 | Social Media Marketing
It’s easy to get a Twitter chat going. You just let a bunch of your fans know when you’ll be online and what the designated hashtag will be and then hop in to moderate. The basic gist is to conduct a Q&A session where you provide valuable, meaningful...
by Mandy McEwen | Mar 10, 2016 | Content Marketing, Lead Generation
The phrase “the more, the merrier” may ring true for a birthday party celebration, but not for B2B leads. Having too many unqualified, incomplete or unrelated leads clutters your sales prospecting and wastes time. You don’t want businesses knocking...