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8 Social Media Trends for 2014
Businesses have largely accepted the fact that social media sites are an integral part of an overall online marketing strategy. Anyone who tracks analytical data can see the impact that social media is having on lead generation, referral traffic and revenue. Here are...
8 Reasons To Hire A Professional Blogger
The 2012 Digital Content Marketing Survey conducted by Brafton found that businesses were most concerned about finding quality content writers for 2013. A whopping 87 percent of marketers said they planned to improve their online content in the coming years, and many...
8 Tips For Writing A Killer Press Release
Press releases used to be the powerhouses of public relations firms -- a way to fax timely, relevant information out to journalists. Nowadays, online publishing platforms like social media and blogs cut down on the supremacy of the press release. It's now just one...
8 Lessons We Can Learn From Black Friday To Fuel Our Final Holiday Marketing Push
Christmas is just a week away! Can you believe it? Time has gone by so quickly this holiday sale season. Perhaps your numbers aren't quite measuring up to what you'd hoped. That's why we love online marketing so much. There is always room to tweak and improve...
8 Holiday Online Marketing Trends
The day after Halloween decorations were packed away, a full onslaught of Christmas candy, lights, inflatable lawn decorations, music and holiday product displays went up. Retailers mean business this holiday season. The National Retail Federation estimates that the...
Top 8 Ways Shoppers Will Use Mobile Phones On Black Friday
Up to 140 million people are expected to shop online and offline from Black Friday through the weekend, according to the National Retail Federation. While this may sound like a huge number, it actually represents a decline of 5 percent from last year's projection....
8 Obstacles Online Entrepreneurs Face
It's okay. We've all done it. We've all kicked our feet up on the desk and imagined what life would be like working for ourselves. We picture whopping paychecks, skipping out early on Fridays if duty calls, coming in late so we can get the kids off to school,...
8 Marketing Strategies For Startups
Marketing is a daunting task when you're on a shoestring budget. According to Entrepreneur, you can calculate a reasonable advertising budget by taking 10-12% of your projected annual gross sales markup... and deduct your rent. One benchmark study found marketing...
