by Mandy McEwen | Oct 29, 2019 | Business Growth, Digital Marketing Consultant
As if lead generation wasn’t hard enough, you have to actually CONVERT the leads into paying clients. So many agencies struggle with converting enough leads to paying clients. Sound familiar? Why does this happen? One of my RAS and Agency Authority Accelerator...
by Mandy McEwen | Jan 24, 2019 | Digital Marketing Consultant, Healthcare Marketing
As a healthcare professional, you’re busy focusing on your patients. But if you’re trying to scale your practice, you’re likely also trying to focus on digital marketing as well — and juggling both can be a demanding task. At Mod Girl...
by Mandy McEwen | Oct 4, 2018 | Business Marketing Essentials, Digital Marketing Consultant
Updated October 3, 2018 Determining how to market your business online is a difficult decision – and one that can have big (not to mention, expensive) consequences affecting your bottom line. Deciding between hiring a team of in-house marketers or hiring a...
by Mandy McEwen | Aug 9, 2018 | Digital Marketing Consultant, Remote Agency
Do you have a digital agency coach for your business? Even though I founded Mod Girl Marketing nearly a decade ago, I still talk to my mentors and coaches often. Just because someone is a digital marketing “expert” or “coach” doesn’t mean they don’t need coaching...
by Mandy McEwen | Mar 26, 2015 | Content Marketing, Digital Marketing Consultant, Marketing Automation, Online Marketing
A decade ago, marketers thought the best way to amass sales leads involved direct mailing campaigns, buying email lists, and paying for banner ads. Modern online marketing has evolved. We now know that it’s not good enough to simply cast a wide net and bring as...
by Mandy McEwen | Mar 4, 2014 | Digital Marketing Consultant, Entrepreneurship
In 2015, many entrepreneurs will outsource their digital branding strategies to professional agencies. The Content Factory estimates that the industry average is between $4,000 and $7,000 per month — although there are online marketing firms for all budgets. For...