by Mandy McEwen | Aug 8, 2014 | Search Engine Optimization
While Google’s Matt Cutts enjoys an extended vacation, the SEO community is a flurry of activity, trying to keep up with the latest top-secret algorithm change: Google’s Pigeon update. For SEO clients, this could mean that top-ranked pages may fall...
by Mandy McEwen | Jun 20, 2014 | Search Engine Optimization
Marketing budgets are tight at most small and medium-sized businesses these days. So, not surprisingly, there are many individuals wearing multiple caps within an organization, trying to juggle it all. Over time, business websites often fail to rank on the first or...
by Mandy McEwen | May 8, 2014 | Blogging, Search Engine Optimization
Search Engine Optimization is an interesting field. Certain elements are ever-changing — and yet, there are many methods that remain tested, tried and true throughout the decades. Of course it’s one thing to simply say “WRITE GOOD CONTENT” and...
by Mandy McEwen | Jul 10, 2013 | Search Engine Optimization
1. Content focuses on depth and detail. Once upon a time, 200-word posts updated several times a week were sufficient to achieve authority and page rank. Slowly but surely, 400 or 500-word posts became the new standard. While super informative, relevant short pieces...
by Mandy McEwen | Apr 24, 2013 | Search Engine Optimization, Web Design
Not every small business has a monolithic budget to work with. Yet, creating an attractive, user-friendly website is the equivalent of having a birth certificate — you simply MUST have one if you want to exist! For some businesses, the website will be a place...
by Mandy McEwen | Jan 16, 2013 | Search Engine Optimization, Social Media Marketing
On Tuesday morning, Facebook CEO Mark Zuckerberg announced that “Graph Search” is coming to the site. Here’s what you need to know… 1. Graph Search Will Make It Easier To Find Information. Graph Search lets you search through your...