by Mandy McEwen | Apr 15, 2021 | Branding, Social Media Marketing
For years, brands large and small have been benefiting from influencer marketing, but with a lot of speculation about how influences will continue to evolve, you might be wondering what 2021 holds. Influencer marketing isn’t new, but it is susceptible to social...
by Mandy McEwen | Dec 27, 2018 | Content Marketing, Social Media Marketing
Though content marketing is certainly here to stay, all digital marketers are aware that content marketing trends change over time – and they change fast! What worked a few years ago might not work today, and what you plan today might not generate results...
by Mandy McEwen | Oct 11, 2018 | Entrepreneurship, Social Media Marketing
As digital marketers, we’ve been conditioned to believe that we HAVE to be active on every social media platform. But at the end of the day, that’s NOT what’s going to scale your business. And when it comes to time management for entrepreneurs, social...
by Mandy McEwen | Dec 28, 2017 | Online Marketing, Social Media Marketing
The world of online marketing has come a long way since it began, and as a result, digital marketing trends change year-to-year as well. With new tools, evolving social media platforms, and changing client preferences, what worked last year will not necessarily work...
by Mandy McEwen | May 4, 2017 | Social Media Marketing
In the past few years, influencer marketing has been a hot topic in the marketing world — for good reason! Word of mouth and influencer marketing is an incredibly powerful tactic for marketers since consumers are much more likely to trust recommendations from a...
by Mandy McEwen | Sep 29, 2016 | Social Media Marketing
8 Ways To Find More Buying Customers On Twitter 1. Start with a strong profile. First impressions are everything — in person and on social media. Your profile should clearly list your products, services and qualifications. At-a-glance, users should see...
