by Mandy McEwen | Oct 9, 2014 | Content Marketing, Search Engine Optimization, Social Media Marketing
To an innocent bystander, Search Engine Optimization seems like a complex sort of wizardry that brings a website from virtual obscurity to the top page of Google results. Even from the inside of this industry, we have to agree. There are a dazzling array of different...
by Mandy McEwen | Aug 21, 2014 | Social Media Marketing
The dream of every writer is to get as many eyes on a piece of written content as possible. Nothing is better than a blog that has “gone viral.” After a small amount of effort, fan sharing and buzz is the gift that keeps on giving long after the pen has...
by Mandy McEwen | Jul 7, 2014 | Social Media Marketing
Recently Facebook revealed a month-long error in their reach and engagement metrics. Our team at Mod Girl Marketing noticed this a few weeks back as several of our clients’ Facebook posts revealed a very low reach but high number of likes. We assumed something...
by Mandy McEwen | Jun 6, 2014 | Blogging, Content Marketing, Social Media Marketing
Content is central to most business online marketing strategies these days. But what good is having well-written, researched, appealing content if no one sees it? The whole purpose of social media is not only to be more accessible to consumers, but also to provide a...
by Mandy McEwen | May 22, 2014 | Blogging, Social Media Marketing
Pinterest launched three years ago and has since amassed 70 million loyal pinners. Of these, there are about 500,000 business accounts, as more and more entrepreneurs look into how this visual medium can benefit their web traffic. While Facebook remains the top social...
by Mandy McEwen | Apr 10, 2014 | Social Media Marketing
It’s easy to get a social media page rolling, especially if you have the time and desire to give it your all. Yet, you’ll soon find that a pretty placeholder is not enough to achieve your business goals and make the investment worth your while. The true...